Dirk BaertsAug 24, 20223 minBe SMART with your goalsOperating an organization without clear objectives or goals is like driving a car without a destination: while it might be fun for some...
Dirk BaertsFeb 22, 20225 minMarketing is more than just SWAG & advertisingWhen you ask people how they describe what marketing means to them, typical answers include designing logos, putting advertisements on...
Dirk BaertsDec 27, 20213 minStop talking, start listening (to your people)“Being a good listener is absolutely critical to being a good leader; you have to listen to the people who are on the front line.” This...
Dirk BaertsJun 4, 20213 minNo more generic lead generation emails please ...Personalize your message, ask a relevant question first & provide your solution later. Generate better leads
Dirk BaertsAug 22, 20204 minThe power of the 1/1One-on-one meetings are probably one of the most powerful tools in one’s communication toolkit. Especially in these uncertain times they...
Dirk BaertsJul 27, 20202 minEmail does not allow for effective communication …Email does not allow for an instantaneous, clear 2-way exchange. It allows for 1-way information-sharing, not for effective communication